World-class operators and experts in their fields, the management team of Maverick will create value at every hotel and restaurant they manage by combining a pervasive sales-driven culture with a proven ability to capture market share and manage
middle of the page expenses to drive margins.

Successful proprietary tools and systems developed by the team allow the field to operate more efficiently, while a driven owner/entrepreneur mentality keeps a sharp focus on making smart decisions based on what is best for the asset.

Maverick’s unique culture and guiding principles offer a fresh new way of working with a hotel and restaurant management company, not as a traditional “contract party” but as a partner.

Formed by nationally recognized icons in the hotel and restaurant industries

Over two decades of operating one of the most successful and award-winning hospitality companies in America

Over two decades as one of the most in-demand nationally recognized restauranteurs, with multi-award winning creative concepts and operating expertise

Serious thought leaders and highly sought after voices in hospitality today

Unblemished records of development success

Stirling results and award-winning recognition for hotel RAMP success across asset classes

Recognized by first-tier national brands as top performers for operations • excellence and superlative financial results

Robert J Habeeb, President and CEO HMIC

Head Maverick in charge

Bob is a seasoned professional with over 35 years of high profile, multiunit experience in hotel, resort and food and beverage management.

Prior to establishing  Maverick, Bob spent the last 21 years with First Hospitality Group, growing the company footprint from 13 hotels to 55 hotels in its peak, operating across 8 brands, 24 chains in 10 states. Prior to joining  FHG in 1997 he was the COO of the U. S. resort subsidiary of London’s Rank Group, PLC (owners of the Hard Rock Café’s) where he was responsible for a multifaceted portfolio of hotel, restaurant and leisure businesses.

Over his career, he has successfully operated hospitality businesses in virtually every aspect of the industry including luxury, select service, resort hotels, restaurants and golf and ski operations in every setting imaginable.

As the Head Maverick in Charge, Bob’s role is Sooth Sayer, Guru and Keeper of the Holy Grail.

Robert Amick, Managing Partner, Food and Beverage

Culinary evangelist

After four decades in the restaurant business, Bob is no stranger to the dining scene both in Atlanta and nationally. His experience covers the gamut of the industry and he has certainly created a following in the process.

In 1974, Amick launched his career with Peasant Restaurants where he was instrumental in creating Mick’s Restaurants and City Grill, among others. After expanding Peasant Restaurants to more than 42 locations nationally, Amick and his partners sold to Quantum in 1989. Amick stayed on as CEO, taking the company public under Morton’s Restaurant Group. In 1998, following his time at Peasant Restaurants, Amick opened the highly acclaimed Killer Creek. Amick sold Killer Creek in 2001 and started the development of a series of high profile, chef-driven dining experiences in the prospering area of Midtown Atlanta; thus emerged Concentrics Restaurants.

Concentrics, and Amick, have been recognized in nationally-acclaimed publications such as The Wall Street Journal, The New York Times, Bon Appétit, Food & Wine, Food Arts, O: The Oprah Magazine, Delta Sky, GO!, Lucky and InStyle magazine. Additionally, Concentrics boasted the first Atlanta chef to appear on the Food Network’s culinary showdown, “Iron Chef America” and a feature on “Rachael Ray’s Tasty Travels.” Amick is a recent recipient of the “Lifetime Achievement Award” courtesy of the Georgia Restaurant Association and his concepts have been nominated for several James Beard Awards including “Outstanding Restaurateur” and “Best Restaurant”.

As the Culinary Evangelist, Bob is the scout and visionary for all things that excite and titillate our palette.

Lynn Mucciano, Vice President of Strategy, Sales & Marketing

Creator of opportunities

An entrepreneurial executive with more than 20 years’ experience managing sales, marketing, operations, and personnel at the property, regional, and corporate level for independent/boutique, luxury destination resorts, and franchise hotels for hospitality management and mixed-use development companies.

Lynn is a skilled expert in formulating winning business plans that identify opportunities for accelerated growth, and an established record for building and retaining highly motivated sales teams. She has worked with hotel groups such as Marriott, Hilton, Hyatt, Starwood, IHG, Wyndham, and in the development and operation of independent one of a kind brands.

As the Creator of Opportunities, Lynn’s role is to create, cultivate, and integrate relationships to further profitability, positive experiences, and growth for our owners, clients and Maverick culture.